As one might expect, the 1988 Rainy Weekend Bundle includes a copy of 1988 on black vinyl, a Lori tee, and temporary tattoos. Here’s where the marketing synergy begins. This deluxe package, priced at $69.95, also includes Kleenex Ultra Soft tissue, Clear Eyes Redness Relief eye drops, a swelling reducing cooling eye mask, and a coupon for wine.
“We thought we’d give the fans something they were going to have to buy after they listen to this album anyway,” said McKenna. “This will save them a red-faced, snotty sleeved trip to Kroger!”
McKenna, who has made a career out of making listeners disconsolate, said if this option sells well, she may add it to the merch table at shows. “Then they won’t walk out of my concerts looking like somebody told them their dog died while rescuing a child from the creek and the child also died.” laughed McKenna, oddly.
At press time, McKenna was Googling to see if American Aquarium has a copyright on “Sad songs make me happy.”
